Violectric for the audiophile home user
Lake People established the Violectric brand in 2009 to offer specialist equipment for the hi-fi market. Its goal: to offer music lovers with high standards in sound quality and design aesthetics the chance to enjoy the outstanding quality of audio circuitry engineered for the Lake People brand.
The architect behind these two brands is Fried Reim. All Violectric products are driven by real-world advances in electronics design rather than fantastical, esoteric marketing promises. “Our products are aimed at pragmatists,” he says. This approach is reflected in the aesthetics of the Violectric range and its simple yet elegant design.
The company Lake People
“Tools, not toys” - that’s the slogan of Lake People, a company based in the Southern German town of Konstanz. This idea crystallizes the aspirations of the staff at Lake People: to create serious, respectable audio technology at reference-class standards. In the professional market, the company provides its solutions under the Lake People brand, while serving the hi-fi market with products under the Violectric banner.
The firm’s deep roots in the beautiful Lake Constance region are evinced not only in its company name, Lake People, but also mirrored in its operations. All aspects of development and production are accomplished in Konstanz, with most of its components sourced from German companies. As a result, its range of superb AD/DA converters and preamps for microphones, headphones and record players rightly carries the acclaimed seal of quality, “Made in Germany”.
The architect behind the Violectric brand is Fried Reim.
“We develop, manufacture and distribute Lake People products aimed at professional customers such as broadcasters, airports, conference centres, airports, theatres, major installations and private studios. We’ve been offering these products to private consumers for a while now, and it’s gratifying to see that their excellent quality has fed a growing popularity.
The Violectric brand and product line addresses the hi-fi and high-end audio markets and the special requirements of those customers. Our target customer is a pragmatist interested in experiencing genuinely effective, technologically advanced solutions implemented in a way that’s guided by the highest quality standards. This approach is also reflected in the simple yet elegant external design of our Violectric product range.”